Build big now, or build in phases?
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| Scenario | Chance (percent) | Pallets stored (thousands) | Price per pallet a year (SAR) | What would cause it |
|---|---|---|---|---|
| Upside | 25 | 85 | 1,000 | Food imports and online grocery grow fast |
| Base | 50 | 70 | 900 | Growth carries on at today's pace |
| Downside | 25 | 45 | 800 | A rival opens nearby and prices fall |
The prompt
A logistics company plans a cold store in Dammam, Saudi Arabia, using the three scenarios in the table above. Option Big: 100 thousand pallet places, fixed costs of SAR 45 million a year. Option Phased: 60 thousand places now, fixed costs of SAR 28 million a year, with land and permits ready to add 40 thousand more later. Each stored pallet adds SAR 200 a year of variable cost. Compare yearly operating profit in each scenario. (Fictional company, illustrative figures.)
Practice with a partner
1. Send the interviewer link to a friend. They read the case aloud and hold the answers.
2. You open the candidate view: you see only the prompt, a timer and a notes box.
3. Speak the case out loud. Your partner shares data when you ask, then scores you with the rubric.
Interviewer view
For the person running the case
Candidate view
For the person answering the case
Clarifying questions, with the interviewer's answers
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