So What Club
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About So What Club

Free preparation for the case interview and for solving real business problems, in plain words.

What it is

So What Club turns complete beginners into people who can solve real business problems. You learn how every industry makes money, the moves companies make and why, and how to build an answer from first principles. Cracking the case interview becomes the easy part.

“So what?” is the question every partner asks. Members always have the answer. It is free, for everyone, everywhere.

Who runs it

Run by Aryan Pratap Singh Tomar, based in France. Write to us at hello@sowhatclub.com. The full legal notice is on the legal page.

How it is funded

Learning is free for learners. Later, companies will pay for projects staffed by our strongest members. See For companies and Pricing.

Editorial standards

  • Content is drafted with AI assistance. It is then checked by scripts and by independent fact-checking passes against linked primary sources.
  • Every figure carries its source and the date it was checked.
  • When a mistake is reported, we correct it. Every page has a "Report a mistake" link, and the footer has a general feedback link.
  • The site makes no outcome promises. Real practice does not guarantee an offer.

More on what we do and do not claim is on Our honest promise.