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Growing a Dubai gym's revenue by 10 percent
The prompt
A gym in Dubai has 2,000 members paying AED 300 a month. It wants to grow revenue by 10 percent this year. Compare two levers: 10 percent more members, or a coaching app at AED 50 a month that the gym expects 20 percent of members to buy. The app costs the gym 40 percent of its price to run. The table below summarizes the two levers.
Your interviewer will share data as you ask for it. Ask clarifying questions, state a hypothesis, then lay out your structure out loud before you calculate.
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