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Who earns what on one unit case of soft drinks
The prompt
A fictional bottler sells one unit case to shops for USD 5.00 (after discounts). Per case, it pays the brand owner USD 1.10 for concentrate, spends USD 0.45 on sweetener, USD 1.10 on packaging, USD 0.40 on making and filling, USD 1.05 on distribution and selling, and USD 0.30 on overheads. The brand owner's cost of making the concentrate is USD 0.25 a case, plus USD 0.35 of marketing and USD 0.10 of overheads. What does each earn per case, and at what margin? All figures are illustrative.
Your interviewer will share data as you ask for it. Ask clarifying questions, state a hypothesis, then lay out your structure out loud before you calculate.
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