Beverages: soft drinks, water, beer, wine and spirits

Who earns what on one unit case of soft drinks

Prints the prompt and every part you have revealed so far.

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The prompt

A fictional bottler sells one unit case to shops for USD 5.00 (after discounts). Per case, it pays the brand owner USD 1.10 for concentrate, spends USD 0.45 on sweetener, USD 1.10 on packaging, USD 0.40 on making and filling, USD 1.05 on distribution and selling, and USD 0.30 on overheads. The brand owner's cost of making the concentrate is USD 0.25 a case, plus USD 0.35 of marketing and USD 0.10 of overheads. What does each earn per case, and at what margin? All figures are illustrative.

Practice with a partner

1. Send the interviewer link to a friend. They read the case aloud and hold the answers.

2. You open the candidate view: you see only the prompt, a timer and a notes box.

3. Speak the case out loud. Your partner shares data when you ask, then scores you with the rubric.

Interviewer view
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Candidate view
For the person answering the case
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Print interviewer sheet

Your turn first

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Clarifying questions, with the interviewer's answers

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