Twelve practice prompts with model answers
Answer each out loud in about a minute, then compare with the model.
Key takeaways
- Record yourself answering three prompts. Listen back and check: did you say the lens first, were the buckets clear, did you name one idea to test?
- For each prompt: say your lens, give two or three buckets with two ideas each, and name the idea you would test first.
For each prompt: say your lens, give two or three buckets with two ideas each, and name the idea you would test first. Aim for about one minute. Then reveal the model answer and compare. The model is one good answer, not the only one.
1. How could a coffee chain in London raise revenue per store?
2. Why might a city bus company in Bengaluru be losing riders?
3. What are the risks for a Gulf airline opening a new route to a European city?
4. How could a hospital reduce waiting times in its emergency department?
5. Why could returns at an online fashion retailer in Germany be rising?
6. How could a government raise vaccination rates in rural areas?
7. How could a supermarket chain reduce food waste?
8. What should a European carmaker consider before building an electric vehicle battery factory?
9. How could a bank in Singapore get more young customers to use its app every week?
10. Why might customers of a mobile network in Indonesia be leaving?
11. How could a university in the UK increase applications from international students?
12. A cement company in Egypt faces falling demand in a recession. What could it do?
Record yourself answering three prompts. Listen back and check: did you say the lens first, were the buckets clear, did you name one idea to test? Then repeat the same prompt with a different lens.
Sources for this lesson (1)
- Recognized public explanations of case-interview concepts and frameworks
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