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Practice cases: Latin America

Starter: Farmacias Xelumi: do the doctor's offices pay?

Prints the prompt and every part you have revealed so far.

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The prompt

Farmacias Xelumi, a Mexican pharmacy chain, added a doctor's office next to 300 of its stores a year ago. Profit per store has not improved. The exhibit shows an average store before and after. Is the model working, and what should the chain do?

Difficulty: Starter. Format: interviewer-led, with an exhibit. Industry: Pharmacy retail and health. Region: Mexico. Interview length: about 25 minutes. The company is fictional and all figures are illustrative.

Practice with a partner

1. Send the interviewer link to a friend. They read the case aloud and hold the answers.

2. You open the candidate view: you see only the prompt, a timer and a notes box.

3. Speak the case out loud. Your partner shares data when you ask, then scores you with the rubric.

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