Practice cases: US and Canada

Starter: Prairie Pet Foods: should it raise prices 10 percent?

Prints the prompt and every part you have revealed so far.

New to this industry?Start with its one-minute summary: Restaurants and food service

The prompt

Prairie Pet Foods sells premium dog food in Canada. It is considering a 10 percent price rise. The exhibit shows results from test markets. Should it go ahead?

Difficulty: Starter. Format: interviewer-led, with an exhibit. Industry: Consumer goods. Region: Canada. Interview length: about 25 minutes. The company is fictional and all figures are illustrative.

Practice with a partner

1. Send the interviewer link to a friend. They read the case aloud and hold the answers.

2. You open the candidate view: you see only the prompt, a timer and a notes box.

3. Speak the case out loud. Your partner shares data when you ask, then scores you with the rubric.

Interviewer view
For the person running the case
Open WhatsApp (share the interviewer view link, opens in a new tab)
Candidate view
For the person answering the case
Open WhatsApp (share the candidate view link, opens in a new tab)

Print interviewer sheet

Your turn first

Before you reveal anything, sketch your structure and your first move here.

My notes on this case

Write anything you want to remember. Only you can see it.

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